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Education resource for the group travel supplier

 


Tuesday, 10 December 2013 06:37

The ABCs of Social Selling: Always Be Connected

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In all of this social networking, transformation that affects the sales process is happening. It’s a transformation of the buyer, the buying process, the buying committee, and the resulting necessary transformation of the modern sales professional.

Thursday, 21 November 2013 02:44

The Scary Truth Behind Cold Calling

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Cold calling gets a bad rap. Over the past few years, as technology has exploded onto the sales scene, experts are quick to tell you that “cold calling is ineffective and a waste of your time”. You’re told that instead of cold calling you need to ask for referrals, mine information from social channels, and use drip e-mail marketing to nurture relationships until they are ready to buy something from you.

Friday, 25 October 2013 04:58

Four Things I Never Want to Hear

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It’s my job to research new selling techniques, dissect sales processes, and apply the techniques so our sales team can sell more, sell better, and sell faster. That means I can purchase tools and services for the team. And I get calls from vendors all the time. When a vendor calls, I use it as an opportunity to dissect their sales call techniques, looking for what works and what doesn’t.

Tuesday, 15 October 2013 05:30

What Do They Want From Us?

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The days are quickly passing and it's no lie that we're beginning to see a shift of Baby Boomers leaving the workforce only to be replaced by…the Next Gens. This shift is now requiring us figure out how to work with these up and coming young bucks in order to get them off the internet and on a trip to your destination.

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Serendipity Media, LLC • 535 Cascade West Pkwy • Grand Rapids • MI • 49546

Ph: 616.458.8371 • Fax: 616.458.8609 • Web: serendipitymediallc.com